Brand Manager

Brand Managers focus on shaping and maintaining the company’s brand image, voice, and market presence.

5 leveled profiles. Pick a level to see the full profile.

Individual contributor

Entry-level brand coordinators are tasked with producing or curating marketing assets and ensuring they meet brand standards.

Mid-level Brand Managers begin to own campaigns to increase brand visibility.

Senior Brand Managers focus on brand equity metrics and strategic brand KPIs.

First-line Brand Managers oversee a team of brand specialists or designers.

Senior Brand Directors and CMOs look at broad brand equity and business impact metrics.